“Mopar Road Ready Powered by Dodge” Teaches Teens Defensive Driving

Dodge takes safety seriously, and especially the safety of teens. Mopar and Dodge team up for their program, “Mopar Road Ready Powered by Dodge” teaches teens defensive driving.

This advanced driving program is designed to teach safe and defensive driving techniques, and can be taken by teens between the ages of 15 and 19 who have road experience and a permit or license. Skilled instructors from the B.R.A.K.E.S. organization teach both classroom and hands-on training with a small 3:1 student-to-instructor ratio.

Every teen driver’s participation in the program includes a companion experience for their parent or adult guardian, who will also actively participate. The classes include the basics, like proper seat and hand positioning and vehicle dynamics. The behind-the-wheel session includes training in accident avoidance, distraction, panic stop, wheel drop and wet skid pad.

“The ‘Mopar Road Ready Powered by Dodge’ program gives new teen drivers the opportunity to learn important driving skills, gain valuable experience behind the wheel and fall in love with driving in the process,” said Tim Kuniskis, Head of Passenger Car Brands – FCA North America. And this program has set out to do that! Check out registration here.

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Lincoln MKZ Pricing Announced for 400-HP 2017 Model

The upcoming 2017 Lincoln MKZ is the latest midsize sedan from Ford’s luxury brand Lincoln. Information has been slowly rolling out since the sedan’s reveal at the 2015 Los Angeles Auto Show, but now, the Lincoln MKZ is preparing to launch as time draws ever nearer to its summer 2016 release date. As the weather warms up, Lincoln has begun to drop even more specs on its new sedan, including pricing and power rating.

The all-wheel drive version of the 2017 MKZ will come equipped with an available, all-new 3.0-liter V6 engine that cranks out 400 horsepower, in comparison to the base MKZ model, which is front-wheel drive and comes with a 245-hp 2.0-liter inline four-cylinder engine. The base model starts at a sticker price of $35,935, while the 400-HP version has received pricing of $43,575. Either way, the Lincoln MKZ comes with a destination charge of $925.

The trim levels that come with the new V6 engine are the Select, Reserve, and Black Label models, but all versions of the 2017 Lincoln MKZ come with revisions for the new model year such as a front-end redesign, multi-contour seats, aluminum trim, and pedal covers. Another variant of the MKZ, the 2017 MKZ Hybrid, will also be on the market starting at $35,935.

Ford’s announcement of the Lincoln MKZ pricing precedes production of the model, which will likely begin sometime during the spring months to prepare for the 2017 MKZ’s summer release. With a price tag of somewhere in the realm of $35,000 to $45,000, the MKZ is reasonably affordable for a member of the midsize luxury sedan class — a strategic choice to attract more budget-conscious customers to the showroom.

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Four Ways to Save Money on a Road Trip

The cold weather is set to turn and spring is almost upon us. What better way to celebrate than a road trip? Well, don’t let a low balance in your bank account stop you from heading out on the open road. Here are some ways to save money on a road trip.

Before you even hit the road, plan your budget. Try your best to know your expenses beforehand. Figure out how much gas is going to be, how much you plan to spend on food and activities or attractions. And remember, a budget is useless unless you stick to it!

Nothing can blow your budget like breaking down a long way from home. Before you leave town, get a tune up! Consult your owner’s manual and determine if any routine maintenance tasks need to be completed.

Granted, eating out can be really fun but it’s also hugely expensive. Bringing your own food can really help you keep costs down. Pack a cooler and you can take along more substantive food like lunchmeat for sandwiches.

You can also save money by avoiding expensive attractions like amusement parks. Instead, find odd roadside attractions or try camping! After all, most road trips are about the scenery and company. Not blowing your savings account.

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Three Reasons to Buy a Pickup Truck

Sometimes, a car just can’t get the job done. If that’s the case, then you should consider getting a pickup truck. Here are a few reasons to buy a pickup truck.

The obvious reason to buy a truck is that it has towing capability. What some people don’t understand is that that not only means it has the accelerative powers to tow a large object, like a boat or another vehicle, but that it has the stopping power. Stopping power is just as, and perhaps even more, important.

Trucks are also comfortable. In fact, they are just as comfortable and tech-savvy inside as cars. So the idea that you’ll be traveling in an uncomfortable box sitting on a seat as comfortable as a church pew without a radio is just not accurate at all.

Trucks can also be as fuel-efficient as a car. Just look at the Ford F-150! Not only is this truck powerful and comfortable but it’s capable of getting up to 26 mpg on the highway.

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2016 Ram 1500 Rebel Named Four Wheeler Pickup Truck of the Year

Every year, Four Wheeler magazine has decided the best pickup truck of all trucks debuted that year. Their credibility is unquestionable. They’ve been judging these contests for a long time, 28 years in fact, and of the off-road enthusiast publications, Four Wheeler is the definitely the most reputable.

This year, the coveted Four Wheeler magazine Pickup Truck of the Year went to the 2016 Ram 1500 Rebel. With its rugged and capable design, there’s no question as why this particular truck took home the title.

The 2016 Ram 1500 Rebel features standard air suspension and a factory lift. The off-road-worthy truck also has skid plates, Bilstein shocks and tow hooks. Buyers get a choice of engines, from the powerful 5.7-liter HEMI V-8 and the 3.0-liter EcoDiesel.

For Four Wheeler, it was all about “balance.” According to editor Christian Hazel, “No matter what we threw at the Ram 1500 Rebel, it just flat-out worked with no drama, no excuses and no compromises.”

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Ford Gives Real-World Truck Customers Glimpse of Super Duty Power

Super Duty Insiders Frame Review

At the end of the day, a lot of automakers make a lot of promises. This is no truer than in the truck market, where promises that this truck or that truck is the toughest abound.

But when it comes down to it, the real question is: Are Ford trucks really tough? Well, Ford has decided to give real-world truck customers a glimpse at the power of the Ford Super Duty power. They allowed these truck customers to witness the torture testing of all-new F-Series Super Duty before anyone else gets to see it—because only real tough workers use this awesome truck.

According to a recent press release from Ford, the following types of workers drive this particular truck: 58 percent of electric, gas and sanitation workers; 50 percent of forestry workers; 50 percent of oil and gas extraction; 48 percent of heavy construction workers; and 42 percent of manufacturing workers. With this variety of customers, it’s important to have a truck that gets the work done—and the Ford Super Duty does just that.

So, what’s so special about the latest Ford Super Duty? First of all, it’s got an all-new, high-strength steel frame. There are also the strong axles, springs and suspension. The Ford Super Duty is in fact so tough that you can hang nine trucks on its frame. Watch it here!

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Winter in Northern Michigan

In Northern Michigan, winter is one of the most beautiful times of the year. This means it is a great time to head outdoors and experience winter in Northern Michigan. Here are some great activities to fill your days with winter adventures:

  • Whether you consider yourself an expert, or are just starting out, there are three ski areas in the Petoskey area: Boyne Highlands Resort, Boyne Mountain Resort, and Nub’s Nob.
  • Cross country skiing. If you prefer a flatter skiing terrain, there is no shortage of cross country ski trails in our area.
  • For some high-speed winter fun, there is nothing better than snowmobiling. There are more than 140 miles of forested pathways in northern Michigan to take in some breathtaking scenery.
  • Ice fishing. Spend a fun and relaxing winter day out on the ice of the Great Lakes catching some fish. Book a trip with Sport Fish Michigan and it includes all the necessary gear.
  • Ice skating. Choose from a wide range of both indoor and outdoor skating rinks across the area.

What is your favorite way to spend the winter in northern Michigan?

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New Ford Inventions Set New Record

In 2015, Ford set a new record for the most new Ford inventions patented in a year. The inventions cover a wide range of technology, including mobility, autonomous driving, connected vehicles, wearable devices, eBikes, navigation, ride-sharing, and more.

All together, Ford employees submitted nearly 6,000 new inventions—an increase of 36% over 2014.

“Our engineers and scientists are inventing ways to address mobility challenges more than ever – with more patent applications filed this year on car-sharing, wearables, bikes, cloud computing and in other areas to improve consumers’ lives inside and outside the car,” said Raj Nair, Ford executive vice president and chief technical officer, in a statement. “By hosting – and participating in – more internal hackathons and innovation labs, our employees are stepping up to show that inventing is a priority for leadership in the industry.”

With these new inventions, Ford will be moving into the future with great products, like an autonomous vehicle that will be able to detect other vehicles even when it can’t “see” them. Other inventions will help extend the driving range in electric vehicles and even helping cyclists warn other riders about obstacles in the road.

Here at Brown Motors Ford Lincoln, we are proud to be a part of a company that is continually working towards new innovations to make mobility around the world better and faster.

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FCA Releases Arsenal of Democracy Documentary


Fiat Chrysler Automobiles has released a documentary honoring the 75th anniversary of Franklin D. Roosevelt’s Arsenal of Democracy speech, which was broadcast on December 29, 1940. Roosevelt’s speech referred to the American arsenal of weapons for World War II as the arsenal of democracy and promised to help arm the UK against Nazi German.

FCA’s documentary, called Automakers and the Arsenal of Democracy, is a short film describing Chrysler’s involvement in World War II. The Chrysler Corporation was one of the biggest automakers involved in the war effort, and the six-minute film narrated by Brandt Rosenbusch takes a deeper look than ever before at Chrysler’s production of tanks, aircraft parts, guns, bombs, and more.

This look at Chrysler’s history is just one example of FCA’s dedication to helping the US military and supporting veterans. FCA US has also set up an annual donation to the Marine Toys for Tots Foundation, given support to the USO, donated Jeep vehicles to the service, and given money to help with the construction of the World War II Memorial in Washington, D.C.

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Tips for Off-Roading in Snow

Off-roading in snow isn’t for the uninitiated, but for experienced off-roaders, this can be a fun, challenging experience. Snow makes trails totally different, making some trails easier and some harder, so it’s a great way to experience your local trails in a whole new way.

The number one thing to remember with wintertime off-roading is to be prepared. This is not the time to be caught without your cell phone or recovery gear to help get you out of a rut. Severe cold makes it much more dangerous to wait around in the snow for a tow!

Learn the different kinds of snow before you start driving on them. Heavy snow is easy to drive on; light, fluffy snow can cause you to sink. And just like with driving on roads, if you get stuck in snow, don’t spin your tires. It just buries you further. Try to back up before you go forward again and pulling forward in different directions.

Make sure you have the right kind of tires—wide ones that get good traction and are made of flexible rubber. And dress right! Wear clothes that are warm and give you lots of coverage from the wind.

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